Israeli media reported that the Local Planning and Building Committee in central Tel Aviv has approved the deposit of plans for the development of the “Egyptian Jews” complex in the heart of Yehud-Monosson city. The project aims to demolish existing buildings and replace them with new residential towers as part of broader urban renewal efforts in the area.
According to the approved plan, four old buildings, each with three to four floors and a total of 56 housing units, will be demolished. These will be replaced with three modern residential towers, each 17 stories tall, containing a total of 190 housing units.
Twenty percent of the housing units will be allocated as small apartments, ranging between 55 and 80 square meters. The project will also include commercial façades, public spaces, and the construction of a new street named “Misr Street” (Egypt Street).
Central Location in Yehud-Monosson
The project is situated in a central area of Yehud-Monosson city, bordered by Gan Marcus Street and Marcus David Street to the north, Misr Street to the south, Nir Israel School to the east, and separate residential buildings to the west.
Amnon Saad, the Mayor of Yehud-Monosson, stated that the project is part of the ongoing urban renewal efforts in the city. He emphasized that the approval reflects collaboration between the municipality and private developers.
Enhancing Living Standards
Deputy Mayor and Urban Renewal Officer, Shimon Bonfil, noted that residents of the area have waited for years for this project to materialize. He explained that the plan aims to improve living standards by offering modern residential units, along with public and commercial spaces.
The project is being developed by Azorim, a company owned by businessman Hershey Friedman, in collaboration with the Oshri Shalosh law firm. The architectural design is being handled by Michael Rosio from Rosio Architects. The company stated that it has worked closely with local residents and the municipality to meet the community’s needs.
A Controversial Undertaking
This project, named after “Egyptian Jews,” raises questions about its cultural implications and the broader context of urban development in historically contentious areas. Situated in the heart of occupied lands, Yehud-Monosson remains a focal point for debates surrounding settlement expansion and urban renewal under Israeli policies.
While marketed as a modern development for improving community living standards, the project reflects ongoing urbanization strategies that often carry deeper political and social ramifications.